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Dental hygienists can use this module content in combination with their educational background and experience to educate patients about optimal oral health. Practices that define the dental hygienist’s role broadly as a professional colleague and educator are well positioned to increase profitability by creating patient interest and demand in all that dentistry has to offer in terms of comprehensive care.

Learning outcomes

• Educate patients efficiently about oral health as it relates to general health. • Apply principles discussed in the module to improve internal marketing. • Use their expertise to encourage patients to accept comprehensive treatment plans.

Speakers

Dr Carly Holstein Ph.D

David Schwab, Ph.D., is a professional speaker, author, and consultant who helps dentists grow their practices, educate their patients, and train their teams so that the practices will be more profitable. Prior to starting his own company, Dr. Schwab served as Director of Marketing for the American Dental Association and as Executive Director of the American College of Prosthodontists. He has also worked with numerous dental schools, major corporations, and private dental practices.

Dr Richard Longbottom BD (NZ) MS (USA) FITI

Dr. Richard Longbottom is a renowned specialist in Implant Dentistry, Perioscopy and Periodontology. Richard completed his undergraduate education at Otago University in 1981, and continued his postgraduate training at the University of North Carolina, Chapel Hill, NC, in the United States. He has been working in New Zealand since 2001 to bring healthy and beautiful smiles to patients.

Hygiene Study Club


Speakers:

Dr Carly Holstein Ph.D

Dr Richard Longbottom BD (NZ) MS (USA) FITI

Monday 12th May 2025
6:00pm - 8:00pm
Venue: Noble Dental
31 Peach Parade
Remuera
Region: Auckland
Brought to you by Auckland Dental Implant & Perio Care Ltd
31 Peach Parade
Remuera
1050
NEW ZEALAND